Senior Financial Analyst
Roku is seeking a Senior Financial Analyst to own financial planning and analysis for Frndly TV, a Roku-owned streaming service. This role offers the opportunity to drive subscriber growth and profitability while leveraging AI and automation to transform FP&A.
Responsibilities
- Own financial forecasting and budgeting for Frndly TV, including revenue, subscriber metrics, content costs, and operating expenses
- Deliver monthly and quarterly variance analyses, explaining what happened, why it matters, and what to do about it
- Build and maintain financial models to inform pricing, content investment, and growth strategy decisions
- Conduct ROI analyses on proposed initiatives, translating business cases into clear financial frameworks
- Partner with cross-functional teams to provide financial perspective and support strategic planning
About the role
Teamwork makes the stream work. , Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem.
We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander.
We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the role Roku's FP&A team is looking for a Sr. Financial Analyst to own the financial planning, reporting, and forecasting for Frndly TV, a Roku owned and operated streaming service.
You'll be the primary finance partner for the Frndly TV business — building the models, tracking performance, and delivering the analysis that drives decisions on subscriber growth, content economics, and profitability. This role will evolve as AI transforms financial analysis.
We want someone who's excited about that — not just comfortable with new tools, but eager to rethink how FP&A work gets done. If you're the kind of person who automates the repetitive stuff so you can spend more time on the work that actually matters, you'll thrive here.
What you’ll be doing Own the financial forecasting and budgeting process for Frndly TV, including revenue, subscriber metrics, content costs, and operating expenses Deliver monthly and quarterly variance analyses — explain what happened, why it matters, and what to do about it Build and maintain financial models that inform pricing, content investment, and growth strategy decisions Conduct ROI analyses on proposed initiatives, translating business cases into clear financial frameworks.
, Anaplan) Exposure to subscriber/cohort economics or customer lifetime value analysis # LI- RR1 Our Hybrid Work Approach Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday.
Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
Benefits Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources.
Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs.
It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter. Accommodations Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. com .
The Roku Culture Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor.
We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. We have a unique culture that we are proud of.
We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. com/factsheet .
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About Roku
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