This leader will own the messaging, positioning, and Marketing strategy, and will partner on pipeline generation, enablement, and lifecycle marketing for Alteryx's Cloud Data Platform initiatives - including deep partnerships with Snowflake, and Databricks

• This is both a strategic and executional leadership role, ideal for someone who can synthesize complex AI + data platform trends, translate them into clear value propositions, and lead cross-functional teams to drive awareness, adoption, and revenue
• The Director of Product Marketing - Cloud Data Platforms will:
• Lead Portfolio & GTM Strategy - Own and drive the global go-to-market strategy for Alteryx's Cloud Data Platform big bet, positioning Alteryx as the intelligence layer that operationalizes context and workflows across modern cloud ecosystems
• Define and drive category messaging - Help define and evangelize Alteryx's category within the cloud data ecosystem, reinforcing the Intelligent Enterprise narrative and our leadership in AI-Powered Analytics

Drive Positioning, Messaging, and Narrative - Develop and maintain category messaging compelling positioning and messaging for CDP solutions, ensuring clear differentiation and consistent storytelling across marketing, sales, partners, and customer-facing teams

• Own the CDP Marketing Plan & Pipeline Targets - Build and execute the CDP marketing plan - including campaigns, plays, KPIs, and pipeline targets - partnering closely with Demand Gen and Revenue Operations to measure impact
• Lead Strategic Partnerships with Cloud Data Platforms - Collaborate with the Partner organization to create and execute co-marketing strategies with Snowflake, Databricks, Google Cloud, and other ecosystem partners

Cross-Functional Leadership: PMM, Product, Sales, Enablement - Partner with core PMM and Product teams to influence roadmap and release plans, while enabling Sales, Partners, and Customer Success with the positioning, content, and tools needed to win CDP-related deals

• Market Insights & Competitive Intelligence - Serve as the internal expert on cloud data platforms and AI-powered analytics, translating market and competitive trends into recommendations that shape product strategy and GTM execution
• Unified the story: Context + workflow + AI-powered analytics
• Built the plays: End-to-end GTM motions with partners
• Move fast, iterate, and focus deeply on impact

Shape how we communicate to customers and go-to-market in a rapidly growing analytics category

• Like us, you're a high performer who's an expert at your craft, constantly challenging the status quo
• Experience owning GTM strategies, pipeline targets, and cross-functional product launches
• Strong narrative development skills - able to translate technical concepts into compelling stories
• Ability to orchestrate across Product, Partner, Sales, and Customer Success
• What Success Looks Like in Your First 6-12 Months
• Defined the category: Alteryx as the intelligence layer for cloud data platforms
• Enabled the field: Clear, winning messaging and competitive differentiation
• Earned trust: A go-to strategic leader across Product, Sales, Partner orgs, and the exec team
• Work alongside passionate, smart people who challenge themselves and support each other

Willingness to travel (~50%) for customer meetings and events, partner engagements, and internal and internal meetings

• 10+ years of Product Marketing, GTM Strategy, or Solutions Marketing experience in cloud, data, analytics, or AI

Deep familiarity with the cloud data ecosystem (Snowflake, Databricks, Google Cloud, AWS, Azure)

• Benefit from equitable pay, inclusive culture, and the ability to bring your authentic self to work
• Comprehensive benefits including health, retirement, wellness, and generous time off
• Alteryx is committed to fair, equitable, and transparent compensation
• Final compensation will be determined by various factors such as your relevant work experience, education, certifications, skills, and geographic location
• The base salary range for this role in California, Colorado, Washington, Texas, and Rhode Island is $183,000 to $212,000
• Final level will be determined based on experience and alignment with role scope
• In addition, you may be eligible for other compensation, such as a bonus
• Employees may also be eligible for a wide range of other benefits, including medical, retirement, financial, wellness, time off, employee discounts, and others

Alteryx has amazing benefits for all Associates which can be viewed here