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Hire.Monster

eContent Strategist

Company
Pittsburgh, Pennsylvania, US
ОфисКонтентДругое

Обязанности

To supercharge clients' brands and help them acquire and retain customers

  • Define data-driven and holistic eContent strategies for client's multi-brand portfolio, tailored to multiple US based FMCG eRetailer platforms and aligned with the client's brand identity and business goals
  • Lead development of eContent best practices and gold standard executions, based on data-based Insights and best-in-class knowledge of eContent trends
  • Conduct robust analysis from various data sources (client tools) and monitor performance metrics (visibility, conversion, digital shelf KPIs); Analyse and develop sound, well-supported sound business recommendations for growth
  • Identify areas for continuous eContent improvement
  • Collaborate with SEO, creative, and project management teams to ensure effective execution of strategy
  • Build optimization frameworks and briefs for eContent creation (product pages, A+ content, brand stores)
  • Lead strategic reviews and Insight presentations to internal teams and client stakeholders
  • Stay current with organic eContent trends to come up with client business recommendations ahead of competition
  • Stay up to date on Amazon algorithm changes, platform trends, and consumer behaviour insights in the CPG/FMCG space
  • Translate client input and brand guidelines into actionable content and optimization plans
  • Analysis of past Seasonal periods and ongoing recommendation for future seasons
  • Test & Learn - be an active collaborator/leader providing inputs to on-going eContent consumer testing

Conduct client-facing, high quality presentations, be able to convince a client to your recommendations

Требования

  • 2–4+ years of experience in eCommerce, strategy, or digital marketing - ideally with CPG/FMCG clients
  • Advanced English Level - at least C1
  • Experience with internal performance tracking tools such as Amazon Brand Analytics, Retail Insights, Search Query Performance, or similar
  • Strong skills in data analysis and performance reporting
  • Comfortable working with data from tools like Helium 10, Google Analytics, Share-of-Search platforms, etc
  • Proven understanding of Amazon content formats (PDPs, A+, Brand Stores) and best practices
  • Familiarity with eRetail media and how it integrates with content and strategy
  • Ability to connect content execution with business outcomes (traffic, conversion, ROI)
  • High-level presentation skills
  • Strong proven analytical skills
  • Project management skills
  • Hands-on experience with retail analytics tools (Profitero, Edge, DataHawk)
  • Commerce IQ, VIZIT, User Testing, Dragonfly and other AI based testing tools
  • Experience running content A/B tests or working with UX performance feedback

Familiarity with shopper behaviour research or zero-party data analysis

Навыки

Knowledge of US retailer requirements beyond Amazon (e.g., Walmart, Kroger, Target, Instacart)

Условия

  • Cooperation based on a B2B contract or contract of service through the professional Deel platform for international cooperation
  • 26 paid days off from service provision plus Bank holidays as paid days off
  • Opportunity to work with international brands and to participate in exciting global project
  • Work in an international team without rigid corporate rules
  • Training in eCommerce and development opportunities

Yearly performance bonus or salary raise

Опубликовано: 14.01.2026