• Define data-driven and holistic eContent strategies for client’s multi-brand portfolio, tailored to multiple US based FMCG eRetailer platforms and aligned with the client’s brand identity and business goals
• Analyse client brand positioning, category dynamics, and competitive landscape across Amazon and other US FMCG e-Retailers
• Lead development of eContent best practices and gold standard executions, based on data-based Insights and best-in-class knowledge of eContent trends
• Conduct robust analysis from various data sources (client tools) and monitor performance metrics (visibility, conversion, digital shelf KPIs); Analyse and develop sound, well-supported sound business recommendations for growth
• Identify areas for continuous eContent improvement
• Collaborate with SEO, creative, and project management teams to ensure effective execution of strategy
• Build optimization frameworks and briefs for eContent creation (product pages, A+ content, brand stores)
• Lead strategic reviews and Insight presentations to internal teams and client stakeholders
• Stay current with organic eContent trends to come up with client business recommendations ahead of competition
• Stay up to date on Amazon algorithm changes, platform trends, and consumer behaviour insights in the CPG/FMCG space
• Translate client input and brand guidelines into actionable content and optimization plans
• Analysis of past Seasonal periods and ongoing recommendation for future seasons
• Test & Learn - be an active collaborator/leader providing inputs to on-going eContent consumer testing

Conduct client-facing, high quality presentations, be able to convince a client to your recommendations

• 2–4+ years of experience in eCommerce, strategy, or digital marketing - ideally with CPG/FMCG clients
• Advanced English Level - at least C1
• Experience with internal performance tracking tools such as Amazon Brand Analytics, Retail Insights, Search Query Performance, or similar
• Strong skills in data analysis and performance reporting
• Comfortable working with data from tools like Helium 10, Google Analytics, Share-of-Search platforms, etc
• Proven understanding of Amazon content formats (PDPs, A+, Brand Stores) and best practices
• Familiarity with eRetail media and how it integrates with content and strategy
• Ability to connect content execution with business outcomes (traffic, conversion, ROI)
• High-level presentation skills
• Strong proven analytical skills
• Project management skills
• Hands-on experience with retail analytics tools (Profitero, Edge, DataHawk)
• Exposure to content syndication tools (Salsify, Syndigo)
• Experience running content A/B tests or working with UX performance feedback

Familiarity with shopper behaviour research or zero-party data analysis

Knowledge of US retailer requirements beyond Amazon (e.g., Walmart, Kroger, Target, Instacart)

• Cooperation based on a B2B contract or contract of service through the professional Deel platform for international cooperation
• 26 paid days off from service provision plus Bank holidays as paid days off
• Opportunity to work with international brands and to participate in exciting global project
• Exciting and friendly work environment
• Work in an international team without rigid corporate rules
• Training in eCommerce and development opportunities

Yearly performance bonus or salary raise