• Customer Insights & Competitive Intelligence
• Develop, implement, and own Company’s customer insights and competitive intelligence programs, ensuring insights are actionable, scalable, and continuously updated
• Lead qualitative and quantitative research to deeply understand customer needs, buying behaviors, objections, and decision drivers across key segments
• Own competitive research for specific product lines and priority competitors, including positioning, messaging, pricing, packaging, and go-to-market motions
• Synthesize insights into clear narratives that influence product roadmaps, positioning, and strategic decisions
• Insight Enablement & Automation
• Build automations and repeatable systems to streamline the collection, analysis, and distribution of customer and competitive insights
• Enable insights through multiple channels such as:
• Internal training sessions and workshops
• Competitive battlecards
• Alerts, dashboards, and newsletters
• Ensure insights are easily discoverable and embedded into day-to-day workflows for Sales, Marketing, Product, and Growth
• Sales & Go-To-Market Enablement
• Create compelling sales and marketing collateral grounded in customer and competitive insights
• Partner closely with Growth and Marketing teams to inform positioning, messaging, and campaigns that differentiate Company in the market
• Train and enable Sales teams with competitive and customer insights that:
• Improve confidence in competitive deals
• Address objections effectively
• Increase win rates and deal velocity
• Act as a trusted partner to Product, Sales, Marketing, and Growth, ensuring customer and market insights are reflected in strategy and execution

Track and measure the impact of insights on GTM performance (e.g., win rates, messaging adoption, sales feedback)

• 5+ years of experience in Product Marketing, Customer Insights, Market Research, or Competitive Intelligence roles within B2B SaaS
• Proven ability to conduct high-quality qualitative and quantitative research, with a strong data-driven mindset and the ability to turn insights into clear recommendations
• Strong experience creating enablement assets and delivering training for Sales and Marketing teams that drive measurable impact (e.g., win rates, adoption)
• Excellent written and verbal communication skills, with the ability to present complex insights clearly to both executive and frontline audiences

Strong project management skills, able to manage multiple research streams and stakeholders in a fast-paced, high-growth environment

• Hands-on experience building scalable insight systems, including automations to gather, store, synthesize, and distribute customer and competitive insights
• Experience using competitive intelligence platforms (e.g., Klue), including setting up workflows, alerts, and battlecards

Demonstrated ability to collaborate effectively with cross-functional teams such as Product, Sales, Growth, Marketing, and RevOps

• Our workforce deserves fair and competitive pay that meets them where they are
• With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all
• Stock grant opportunities dependent on your role, employment status and location
• Additional perks and benefits based on your employment status and country

The flexibility of remote work, including optional WeWork access