- You will be responsible for creating a variety of English content for a global audience
Topics will focus on customer business outcomes and benefits relating to Intelligent Process Automation, Intelligent Document Processing, Process Mining/Intelligence, AI, Digital Transformation, and verticals such as banking and finance, transportation and logistics, insurance, etc
- Your content is geared for both business and technical audiences
- You will work closely with our entire global PR team, must be organized and have attention to detail to support various project promoting thought leadership, and also in cooperation with the broader marketing team
- You will act both reactively and proactively, fulfilling requests as needed and regularly tracking trends, topics, and ideas for blog posts and social media
- Proactively work with internal clients to identify news angles
- Collaborate with PR agency partners to secure media coverage
- Identify thought leadership opportunities for executives to participate in
- Maintain media database
- Work with internal clients for input on content
- Draft/edit press releases
- Draft/edit thought leadership articles
- Draft social media posts (LinkedIn, X, Facebook, Instagram)
- Coordinate internal approvals with SMEs
- Work with other internal marketing groups for content collaboration and cross promotion
- Other duties as required
- Have general knowledge of navigating corporate communications processes
Reporting of success metrics for internal audiences