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Hire.Monster

Senior Marketo Technical Architect

USA
IT и технологииУдалённаяМаркетингСНГ

Обязанности

  • In this role, you’ll design and implement end-to-end marketing automation solutions—integrating Marketo with Salesforce and other platforms to power personalized, data-driven partner experiences
  • You’ll work closely with marketing and technology teams to ensure clean data, strong campaign foundations, and seamless execution
  • If you thrive at the intersection of strategy and execution and want to own the architecture behind high-impact campaigns, we’d love to hear from you
  • Lead the design, configuration, and governance of Marketo and integrated systems, serving as the subject matter expert for marketing automation architecture
  • Translate business requirements into scalable technical solutions, bridging marketing and technology teams
  • Architect and manage custom data integrations, including APIs and data pipelines, in collaboration with data engineers and developers
  • Develop and implement advanced personalization strategies using Marketo Custom Objects, Velocity scripting, and structured data
  • Oversee data migrations, system updates, and Marketo–Salesforce integrations, ensuring data quality and risk mitigation
  • Establish and document scalable processes, templates, and QA standards to optimize efficiency and reliability

Provide training, enablement, and strategic guidance to marketers and stakeholders, contributing to long-term growth through marketing technology

Требования

  • 8+ years of hands-on Marketo administration experience in B2B environments, including complex integrations
  • Strong expertise with Salesforce (preferably Sales Cloud), lead/contact management, and Marketo–Salesforce sync
  • Proven experience designing and managing Marketo Custom Objects, advanced Velocity scripting, and dynamic email/landing page templates
  • Deep understanding of database structures, data hygiene, and marketing data models
  • Demonstrated ability to lead data integration projects using Marketo APIs, webhooks, and custom solutions
  • Proficiency in HTML, CSS, and JavaScript for email and landing page development
  • Strong analytical, communication, and process improvement skills, with a track record of streamlining workflows and enhancing usability
  • Advanced English communication skills at C1 level or above
  • Familiarity with additional marketing technology tools such as CDP, analytics, or enrichment platforms
  • Understanding of privacy, consent management, and compliance including GDPR and CAN-SPAM

Experience contributing to or leading a Marketing Operations Center

Условия

  • Medical, Dental and Vision Insurance (Subsidized)
  • Health Savings Account
  • Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
  • Short-Term and Long-Term Disability (Company Provided)
  • Life and AD&D Insurance (Company Provided)
  • Employee Assistance Program
  • Unlimited access to LinkedIn learning solutions
  • Matched 401(k) Retirement Savings Plan
  • Paid Time Off
  • Legal Plan and Identity Theft Protection
  • Accident Insurance
  • Employee Discounts
  • Pet Insurance

Employee Stock Purchase Program

Опубликовано: 20.12.2025